JEM Consulting - Help For Self Employed and Small Business Web Site Owners

I added this comment to a newbie on a LinkedIn discussion in the Party Event Business group.  She asked: “Hi guys, I am just starting out in the party planning business, any advice you could all give me would be fantastic.” I felt she was seeking for the Holy Grail.  Since I am not Prince [...]

This is the second in a three part series of Nightly Business Report as reported by Scott Gurvey about a year ago. Some of the information is already quite dated but the message still remains clear. Just as in real life, we are being inundated with hard sell ads all over the Internet. These include [...]

or, When Is A Fan Page Guru Not A Guru? I don’t think anyone who calls themselves a guru is really a guru! I know I am not. I have soooo much more to learn about Web marketing. After all, I self confess to work on a shoestring budget and avoid all forms of paid [...]

This video is the first of a three part series from Nightly Business Report as reported by Scott Gurvey over a year ago. The lessons still hold true today yet I find so many self employed small business owners fail to grasp them. Your prospects or customers are somewhere on the Internet right now. Whether [...]

Have you heard the chatter about white hat versus black hat marketing tactics? What about gray (or other color) hat? Do you know what this refers to with regards to Web marketing? In early black and white western movies (prior to movies made in color) the good guys, or heroes, wore white hats while the [...]

I was delighted at the number of people who attended my presentation on LinkedIn For Business last week at the Indian Trails Public Library.  It was a windy and snowy evening but it just proves that where there is a will, there is a way.  Here is the video of my opening remarks: The following [...]

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A recent article on the Small Business Trends Web site was full of useful information and resources for small business people trying to stay abreast of what is happening in the world. The December 10th post starts out by saying: “The world is changing and so is small business. Trouble is, with all the bad [...]

My best education source for successful on line marketing comes directly from Google.  Read and implement their “book” and you will not need me nor any other coach, mentor or self acclaimed guru. Here is another gem from Matt Cutts of Google once again.  He talks about one of my favorite subjects on how to [...]

Just a brief note to tell you about our new page Newsletters-Subscriptions. I gathered some free resources from leading business authorities to help you grow your small business and share them with you on this page.