JEM Consulting - Help For Self Employed and Small Business Web Site Owners

Here is another do it yourself Web marketing tip and hint. Darren Rose talks about the benefits to using video posts on your blog in this video. Although a video takes longer to produce it is much more powerful than mere a blog containing only text and perhaps a photo or illustration. Some of the [...]

No, I am afraid I cannot use Plato’s principles to show people the light of Search Engine Optimization since, by my nature, I would violate his principles and I do not know how to (see 2nd paragraph below) in light of certain personal traits. Some of Plato’s teachings include (and I paraphrase from old notes): [...]

The Buffalo Grove Patch, a Web based ‘community-specific news and information platform’, ran a school event entitled: Stevenson Patriot Savings Cards On Sale. It caught my eye since my wife and I use the card at various participants and have done so regularly for years. It more than pays for itself in savings. Yet, each [...]

Dr. Ralph F. Wilson, of Web Marketing Today posted this new video today. He interviews conversion expert Tim Ash about Four Pillars of Trust: Authority. Anybody can write or say almost anything. Who says you are an authority? Transactional Assurances. Convince me I should deal with you or hire you! That is what the prospect [...]

Don’t know about you, but I am certainly not a touch typist. Never was, never will be. Oh, I envy my wife Judy and even more so my daughter Ely! They can just type away while looking at the screen. Ely was tested one of the fastest by a temporary agency when she was working [...]

“Do you nothing that I say….you must unlearn what you have learned!”  Yoda says to Luke Skywalker after Luke says he will try:  “No, try not!  Do or do not;  there is no try!” In sales, management always points to the current bottom line sales results. End of month:  You had a great sales month! [...]

When will the self employed small business owners I target wake up!  You can brand yourself and promote your business using FREE social media.  All it takes is a little knowledge I can provide and a time commitment on your behalf. C’mon folks…  have you seen where are the big bucks going to or what?  [...]

Like any good salesman my response to a question about humor and entertainment being mixed with business and blogging would be… “that depends”. (No, I am not a lawyer.) I would then go on to explain the options, as I see them. “On one hand it blends in, while on the other hand” it does [...]

This one surely had me in stitches! Someone wrote on a Google group in LinkedIn: “ please help me with this question that i want to make meta tags with “indian data center” site and i need some best keywords and title, which will help better to starting traffic….” To which I replied: “Excuse me [...]

comScore released its report on United States Search Engine Activity for January, 2011. Google Sites ranked first with its 11.1 billion searches  Although Google slipped a percentage point, it still holds a sizable lead over all the other search engines combined.  For my money (rather time), that’s where I continue to put my primary efforts. [...]